I just finished setting up our booth at the Green Building Festival in the Toronto Congress Centre.
As a media sponsor of the festival my goal is to help position our paper as a leading source for news and articles reflecting the change in the construction industry in Canada. I also served as a media sponsor of the Canada Green Building Council Shifting into the Mainstream Summit.
In the past media sponsorship and marketing initatives such as this event where not full explored. The benefit of course is increasing our coverage in the Ontario Construction Industry and also raising awareness of our products. Other media sponsorships or initiatives I have set up this year include:
OGCA Partner
CaGBC Media Sponsor
Green Building Festival Media Sponsor
Niagara Construction Association Golf Tournament Media Sponsor
Canadian Design Build Institue Sponsor
Wood WORKS! Media Sponsor
Skills Ontario Silver Sponsor
IAPA Health and Safety Conference Toronto Media Sponsor
The biggest advantage I have discovered this year with these initatives is the ability to create more opportunities for face to face meetings with our advertisers, industry leaders and new clients.
About the Green Building Festival 2008: It is a two day conference and expo highlighting Innovation in green building. Take an in-depth look at the real world impacts of green building, with comprehensive case studies, product analysis, visionary keynotes, and 100 exhibitors with ready-to-market green building solutions.
As a media sponsor of the festival my goal is to help position our paper as a leading source for news and articles reflecting the change in the construction industry in Canada. I also served as a media sponsor of the Canada Green Building Council Shifting into the Mainstream Summit.
In the past media sponsorship and marketing initatives such as this event where not full explored. The benefit of course is increasing our coverage in the Ontario Construction Industry and also raising awareness of our products. Other media sponsorships or initiatives I have set up this year include:
OGCA Partner
CaGBC Media Sponsor
Green Building Festival Media Sponsor
Niagara Construction Association Golf Tournament Media Sponsor
Canadian Design Build Institue Sponsor
Wood WORKS! Media Sponsor
Skills Ontario Silver Sponsor
IAPA Health and Safety Conference Toronto Media Sponsor
The biggest advantage I have discovered this year with these initatives is the ability to create more opportunities for face to face meetings with our advertisers, industry leaders and new clients.
About the Green Building Festival 2008: It is a two day conference and expo highlighting Innovation in green building. Take an in-depth look at the real world impacts of green building, with comprehensive case studies, product analysis, visionary keynotes, and 100 exhibitors with ready-to-market green building solutions.
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